The Neale Agency supports automotive initiative with integrated design, build & event management

13th February 2015
13th February 2015 The Neale Agency

The Neale Agency supports automotive initiative with integrated design, build & event management

The Proving Factory’s site in Coventry has benefitted from integrated support from the Neale Agency’s group of companies for a variety of projects.

Secretary of State for Business Innovation and Skills, Dr. Vince Cable officially opened The Proving Factory on Thursday 12 February 2015. The event was managed by Periscope Live, part of the Neale Agency group of companies, and welcomed 300 invited guests including representatives from Jaguar Land Rover Limited, JCB and other key figures in the UK automotive industry.

Guests enjoyed guided tours and delicious hot food in the newly refurbished production facility and plenty of time to network and discuss business opportunities with The Proving Factory’s team.

In addition to the opening event, Sonar Design and Torpedo Production, both also part of the Neale Agency Group, worked together to create individual stands with display plinths and graphics for some of the technologies on display.

The Proving Factory bridges the market gap that exists between small high-tech British manufacturers and university departments designing innovative, low-carbon technologies and the requirements of the global vehicle manufacturers. It is a unique initiative that aims to support the British automotive industry, jointly run by its two main partners, Productiv and Tata Steel.

Richard Bruges, chief executive of Productiv, said: “The official opening of The Proving Factory on Thursday was a huge success. The Neale Agency did an outstanding job of orchestrating the event. They deeply understand our business, having worked closely with us over the last year, turning the 20-year-old building into a great place to work.

“The Periscope Live team made all the guests feel welcome and special, ensuring everything ran smoothly,” he added.

Martin Neale, managing director of the Neale Agency, said: “It has been fantastic to be involved with the Proving Factory since its inception, and to create an invigorating working space for them using local British craftsmen. Being part of the official opening last week was the icing on the cake.”

For more information about this bespoke project call 01327 304050 or email

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